Asset Marketing
We have a team of over 50 licensed real estate professionals working to certify that throughout the sales process, our client’s homes are marketed in a manner that preserves the neighborhood. This benefits both the community and our customers. We also work with nonprofit and lending organizations to assure that first time home buyers have access to our client’s properties and loan products to fit their financial needs.
To ensure we establish the best sales price, we use valuation data from PCV MURCOR to help validate that the BPO value data we received corresponds to the market. Our Asset Managers will review all factual comparable data, be it a BPO, an appraisal, or PCV MURCOR data, and will price our client’s homes based on fair market value.
In addition to pricing the asset in line with the market, our Asset Managers will also determine a proper marketing strategy for each asset in their assigned inventory. All marketing strategies are designed to achieve maximum return for our clients.
VRM uses the following marketing strategies to secure timely disposition of our client’s homes:
- > Traditional Marketing
- > Online Auctions
- > Investor and Affordable Buyer Auctions
- > Bulk Sales
- > Housing Initiatives within Local Municipalities
- > Sealed Bids